To connect to Google Shopping, you must first have your own webstore, because Google requires sellers to own and verify the website where product traffic is directed.
Supported webstores commonly include platforms like Shopify or WooCommerce.
Before You Begin
Before adding Google Shopping, make sure you:
Have an active webstore
Own the website domain
Have claimed or verified your website with Google
📌 Google requires website ownership before products can be promoted.
Step 1: Connect a Webstore
First, connect a supported webstore such as:
Shopify
WooCommerce
This webstore will act as the destination where your products are published.
Step 2: Export Products to Your Webstore
Use ExportYourStore to export products from your source marketplace to your connected webstore.
This allows your listings to appear on your website first before they can be sent to Google.
Step 3: Connect Google Shopping
Once your webstore is live and your products are active:
Add Google Shopping as a sales channel
Complete the connection steps
Start promoting your products through Google
Why a webstore is required?
Google Shopping does not accept direct marketplace-to-marketplace listing.
Products must come from your own verified website.
Summary
✔ Connect a webstore first
✔ Export products to your webstore
✔ Verify your domain
✔ Connect Google Shopping