📌 Google requires website verification before you can advertise products through Google Shopping.
Without verification, product promotion cannot begin.
Why Verification Is Required
Google must confirm that you own the website connected to your store before allowing product listings to appear in Google Shopping.
Steps to Verify and Claim Your Website
Log in to Google Merchant Center
Click Settings (gear icon in the top-right corner)
Select Business Information
Open the Website tab
Follow the verification instructions provided
You can verify using:
HTML method
Alternate verification method
Click Verify & Claim
Complete Your Business Information
After verification, make sure to complete the About Your Business section as well.
This helps finish your merchant setup.
Google Step-by-Step Guide
For additional help, follow Google’s official guide here.
Related Article
You may also need to verify your webstore if using platforms like Shopify.